Tuesday 16 July 2019

New tutorial download for wildlife brooches

A quick update on another new downloadable tutorial. This time the 'step-by-step how to' show you how to make wildlife brooches using six original templates designed by me. It was inspired by some little polymer clay brooches I had as a child. They were so cute - a hedgehog, a rabbit and a sheep - and I wore them religiously. These brooches, although made of paper, are long lasting thanks to a coat or two of varnish and simple to construct.


The animals that are included are a fox, a seal, a bear, whale, a bird and a hen and were designed by me specifically for this tutorial. Each one is roughly 1.5 inches (4 cm) at its widest point.


There are 12 pages of instructions, 26 full colour photos and hints and tips on decorating them. However you can also use them for other kinds of jewellery (imagine some really cute little earrings) or for scrapbooking, card making and other paper crafts


I love these little guys. In my opinion they are just as cute as the polymer clay brooches I had as a child.

Saturday 13 July 2019

New round, chunky paper bead tutorial

After five years I actually have a new paper bead tutorial for sale on Etsy. The EU's digital VAT (sales tax) on digital products put me off writing any more. However Etsy seem to be handling the submission of tax receipts to all countries now and with Etsy's changes to their search system I need to diversify a bit more. More digital products will be on the way including some new ones incorporating my art.

Anyway, about these beads, I saw this round chunky style of paper bead made in polymer clay, and more recently in ceramic, and love the shape. Something a little different from the usual style of paper beads but still very simple to do with a round paper punch. I actually came up with the idea three years ago but it has take me this long to think about making it into a tutorial - ahem!

round chunky paper bead tutorial digital download

They make great additions to bracelets, earrings and necklaces. You can choose the colours to suit your project and add any decorations you like - or leave them plain. You can also use them to decorate journals with planner charms or bejewelled bookmarks. As they are so light you can use them and not worry abut the weight.

round chunky paper bead tutorial digital download samples

As part of my digital download production line, I have a couple more tutorials in the pipework and hope to have them available soon.

Thursday 11 July 2019

Etsy and the great free US shipping debate


Many of you will have seen that Etsy is now requiring all sellers to offer free shipping to the USA if they want their products to be found in searches by US customers. Yes, even overseas sellers like myself. I am sure you can guess how that went down in the community. 50% of my sales are to the US so I have spent the last few days thinking about a way to offer this. It is just not possible. I cannot find the words to express how disappointed I am with Etsy for this move. It shows me that overseas sellers are totally unimportant to Etsy, that Etsy has no respect for a seller's ability to find their own pricing strategy and that profit and the standing of the shareholders is the only thing that is important to them.

At the end of last year Etsy had 39.4 million buyers and 2.1 million sellers (according to Wikipedia). According to Erank's market report 57.2% of users are from the USA. Only 5.3% are from the UK. You can see that there is a much bigger user base in the USA than in the UK - and a much bigger customer base.

Many people have said 'Etsy is a business, they need to make a profit'. They do, yes, but they are dragging sellers further and further down in the name of that profit. They are alienating the people who make those profits possible. Etsy was set up to give creative people an outlet, to support them and create a healthy trade in handcrafted and vintage goods. It is no longer about producing hand made items and selling them at a price that exhibits pride in your work and respect for our customers. It is about offering the cheapest price possible.

Where my beads and silk cords are concerned, they will not withstand a price increase to cover the cost of US shipping. My bead sets cost £4.30 ($5.31 US) and US shipping costs £3.45 (not including Etsy's shipping fees and the cost of packaging materials). You can see that increasing my prices to £7.75 ($9.57 US) would lead to no sales. 'Offer free shipping on orders of more than $35', says Etsy. It would take an order for seven sets of beads to get to the $35 level. Just to recover the shipping cost alone I would need to increase my prices by 58 pence (72 cents). By the time I have done that it means shoppers only need to buy six sets of beads to reach $35. So I need to increase the price a bit more. All I am doing is offering my beads at a much more expensive price to all my buyers all over the world to subsidise free US shipping - and probably decreasing the number of sales due to the unnecessary price hike.

I am ashamed of Etsy. I am sad. We creative people deserve better than what Etsy is giving us. I won't be offering free US shipping. I will be offering a reasonable shipping fee to the US and prices on my products that are respectful of my work and my customers. It might mean the end of my business but I can only do what I can do.